Local SEO services for small businesses
By utilizing local SEO services, small business owners can improve their visibility and engage more effectively with their community, which is crucial for accessing the local marketplace and building a reputation.
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What are Local SEO Services?
If you’re a local business you should take advantage of people searching locally in your area.
If you’re looking to attract more local customers to your business, it’s essential to understand the importance of local search engine optimization (SEO). With almost half of all Google searches being made by people looking for products, services, or information in their local area, having a strong local search presence can make a significant difference in growing your business. By optimizing your website for local search, you can increase your visibility to potential customers in your area and make it easier for them to find and connect with you. So, if you want to reach more local consumers online, investing in local SEO is an essential step towards achieving your business goals.
85% of customers search for local businesses online.
And MOST of these searches are on a mobile phone.
So let’s make sure your business shows up in local searches.
Why Investing in Local SEO Services Is Essential
Put yourself in the shoes of a local restaurant owner in Bury St Edmunds, Suffolk. Your ideal customer is someone actively looking for a “restaurant in Bury St Edmunds Suffolk”, but the organic search results are dominated by big-name brands, directory sites, top 10 lists, and blogs. It’s tough to compete and challenging to imagine how this customer will find your restaurant.
But if you perform local SEO, your business can appear at the top of search results, including the Local Pack, with useful information such as your opening times, phone number, location, image, and review rating. This makes it easy for potential customers to see that your place is nearby, offers great service, and they can plan a visit or call to book a table.
With local SEO, you are in a position to gain a customer and compete with larger brands in your area.
Be found locally where your business is located
My Local SEO services are specifically designed to help your business stand out in local Google search results. By using our services, you can ensure that your business gets the most hot enquiries from people in your area who are interested in your products or services.
Research shows that localised enquiries are more trusted by potential customers, which means that our services can help you build trust and credibility with your target audience. Best of all, our approach delivers real, measurable results quickly. In fact, many of our clients have seen over 30 new enquiries per month using our local SEO technique alone. If you want to boost your local visibility and attract more customers, our Local SEO services are the perfect solution for you.
Choose a Managed Local SEO Service
Local search results are constantly evolving, and it requires the major search engines to have an understanding of your business and its precise location. What I offer is a solution to ensure your website is optimized for local search. To make it easier for search engines to understand your business and its target locations. Let me help you get the job done right.
GOOGLE BUSINESS SERVICE
Optimise your local Google business listing and a post about your business on Google every week.
Google Business includes
- Claim your Google Business listing and optimise the profile:
– Add listing to Google Maps with correct location/ service area
– Upload your images & tag with best keywords
– Complete business details: business description, contact details, keywords, area of service, opening times
– Manage Reviews
- Weekly post on Google Business, with image & keyword rich text
Investment of £100pm
LOCAL SEO SERVICE
Get your local business found online: telling potential customers what you do and where you are located.
Local SEO Package includes
- First month – Setup Google Business or optimise existing listing
- Local SEO Service on your website
– 2 Keywords / key phrases
– Keyword Research
– Internal Links, check & create
– Meta tags Titles/ Descriptions, check & optimise
– Images, optimise the format, names & descriptions
– Google Webmasters Tools
- 1 Local Citation per month
Investment of £150pm
DOES YOUR WEBSITE NEED ANY WORK? An update to your text or images? Add a new product or service? Tweaks to make the site look better?
I work on WordPress & Wix websites. Just tell me what you need done and I’ll work with you to get it fixed.
Hourly rate £50
Frequently Asked Questions – Local SEO
Here are some of our most frequently asked Local Search Engine Optmization questions and answers.
Local SEO can help your business grow by making it easier for people in your area to find you. I will create quality links pointing back into their website so that Google knows your location, opening hours, product choice etc., all aspects of your local business!
As a business you want to target customers that are searching for your products or services in your local area. Local SEO services in Bury St Edmunds can do this when set up correctly. Local SEO services in Bury St Edmunds are to promote local businesses within their local area. Whereas a much wider area, the whole country or even parts of the world are targetted by SEO services in Bury St Edmunds.
NAP is the term for Name Address and Phone, and these items are key to Local SEO services in Bury St Edmunds or any where. The NAP for your business should be accurate, and appear exactly the same where it is listed. This is essential to ranking well in the search engines. Any changes to your business NAP should be corrected immediately. Making sure that your business NAP is consistent and correct is part of our local SEO services in Suffolk.
Google Business is a core element of SEO services Bury St Edmunds and local SEO services. Google Business is a business listing provided by Google, and it’s important to optimise the complete listing to generate relevant traffic for your business. This includes NAP, business description, products, reviews, images and more.
First search for your business and if it’s already listed claim it. If it’s not listed create a Google Business listing using important keywords and verify the listing. Then complete all the details required.
Reviews are really important for any business, they provide customer feedback to verify your business.
Local business citations are any reference to your business that are found on the internet. These citations commonly contain your business name, NAP, link to your website and email etc.. Citaions are included in our local SEO service Bury St Edmunds.
Local SEO will work for any business that interacts with customers or clients. If you never meet people in your business then it may not be for your business.
So local SEO is not for businesses that are purely online and do not have a physical location for customers to visit.
Boost Your Local SEO with Google Business Services
A Google Business Profile can prove to be an invaluable tool for businesses of all sizes, but particularly for sole traders and small local businesses. For larger enterprises with a nationwide or global reach, or those operating across multiple locations, it can still be highly beneficial.
Even if you don’t have a website, your business is likely to appear on Google, which means that anyone can search for your business name, register it with Google and claim your business profile without your knowledge. This could negatively impact your business, so it’s crucial to claim your listing and take control of your online business image.
By optimizing your Google Business Profile through local SEO services, you can provide important business information to potential customers, such as your opening hours, contact details, a description of your services and products, photos of your team members and products, and even create special offers and add new content on a regular basis, similar to social media platforms.
Furthermore, Google Business allows your customers to leave reviews and contact you, which can enhance your business’s credibility and improve your search engine rankings on Google.
Listing your business on the Google Business Profile means that it will not only appear in the ‘3 pack’ of Google search results but also in Google Maps, which is crucial for local searches and local SEO.